Exa-cel Patient
Pack
Pack to help patients with sickle cell disease and beta thalassemia with their decision-making process on starting Exa-cel treatment
These packs are for healthcare professionals to hand out to patients as part of their discussions about Exa-cel gene therapy. We created packs of materials for caregivers of children aged 12–18 years old and for adults.
My role was to:
lay out and design booklets, graphics and flip cards
create icons
refine creative following client feedback, multiple iterations of front cover design options
Brief by
Vertex Pharmaceuticals
Discipline
Editorial
Collaborators
Inizio Evoke Creative Team